Is a flippin' genius.
I mean, seriously.
What is the "target demographic" for Taco Bell? That's right - high school and college students.
Can't you just see a bunch of them sitting around, waiting for their order number, and reading these packets out loud? It could even be a "between the sheets" game like the fortune cookies when I was in college (and yes, I went to a Christian school!)
And the sayings are so, you know, insightful.
Take this slogan for instance. It hits the nail, um, packet, straight on the head - LOADS of these things end up in glove boxes every year.
Some other packets talk about looking thirsty, or "carpe sauce," or wanting to be a water bed when they grow up.
Right now, there is a group of hungry young people, wading through the collections of hot sauce packets at their local Taco Bell, hoping against hope that there will be a new slogan they didn't see last time.
"The road to mediocrity is littered with ketchup packets."
"At night, the sporks pick on me."
"Live life one sauce packet at a time."
Genius, I tell you. Pure genius.
2 comments:
Ooo Ooo Ooo, my favorite is the one that says "Help! I can't tell where I am. It's dark and I can hear laughing."
Also, the spork one is hilarious. Just wanted to drop by and say Hi!
I wish I could've been on the team that came up with those sayings, but I'll bet they enlisted a bunch of frat guys.
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